INTERFLIX Is The First Solely Interactive Production House In The UK.
We strive to produce more meaningful and engaging content using interactivity.
We give audience choice.
We provide brands something unique.
We collect unobtrusive insight.
We deliver interactivity.
From concept to completion, brand and original content, we have you covered.
BEAT THE SKIP AND SCROLL GENERATION
Our mission is to disrupt the skip generation. We want to enable brands to engage with their customers like never before. We believe brands can get more from their advertising spend by creating media that captivates users, that stimulates their thinking and empowers brand interaction. We believe that the attention economy will be won with interactivity.
THE ATTENTION ECONOMY
The problem for brands is there is too much content
Users spend hours scrolling through feeds and skipping through adverts
Online advertising effectiveness is dependent on its ability to stop the scroll and beat the skip
Brands are not only competing with others in the market, but competing for attention - this is the Attention Economy
Some brands are already looking at ways to win and keep user attention
Those that don’t will be left running to catch up with the rest
We believe the brands that will win will be those that beat the skip.
How do you keep users engaged with your adverts, if they are so used to
scrolling and skipping?
You empower them. You give them the power to choose.
You enable choice through interactivity.
WANT TO BOOST YOUR ATTENTION?
Create experiences that delight your users. Immerse them in content that engages them. Empower them with choices that showcase your brand
Your advertising spend will be wasteful - 72% of generic ads are skipped. That’s £72 worth of production lost in every £100.
By combining cutting edge technology with cinematic creativity we can enable brands to beat the skip generation.We create unique advertising experiences on behalf of our clients that delight users, drive engagement and boost completion.
We create value.
TrailBlazing Brands Using Interactive Advertising
These are just some of the innovative brands leading the way in interactivity showing just how seriously advertisers and brands need to move to interactive advertising or risk losing relevance in today’s attention economy.
We know this is a journey all brands need to take.
The truth is in the numbers.
Video Completion Rate
Brand Recall Rate
Products Added To Cart
Higher Click Through
Greater sales intent
Replay-ability Rate for content
When asked, 88% of Marketers said they would use interactive content to increase spend from existing customers, but also win new business.
The Time Is Now
The time for brands to stop wasting advertising budget is here.
The time to stop wasting customer time with ineffective, un-engaging media is right now.
Now is the time for brands to win in the attention economy.
The time is now for brands to seize the initiative and get more from their advertising.
We’re here to make it happen.
Working with you
We know we can’t do this alone.
We need to work with brands who understand the power of data, the value of information beyond the vanity metrics and the importance of actionable insights.
This is why we collect user data unobtrusively to enable brands to stay ahead.
HOW WE WORK WITH YOU
Short form interactive videos, perfect for monthly output.
We shoot these in our studio on a two month rotation. We can provide these with quick turn around times for pressing deadlines and are prefect for refreshing your content and displaying new products monthly. We can include multiple products, information and 'add to basket' links seamlessly.
Instant was designed to give brands constant refreshing content for product launches, promotions, sales and research and development. This is a great insightful way to gain insight on consumer preferences for larger campaign concepts
Gain quick data insight with smaller, studio based content that's fast and fun to view.
Take your digital video marketing to the next level with an interactive advert. Providing multiple paths and product options, we help you harness all the benefits of interactive content.
We work with you from concept to completion.
We are a full, in-house service from pre to post production. We take care of it all.
Filmic is a package that is great for flagship content for quarterly campaigns (Christmas, Black Friday, new launches). This full product is handed by us so you don't need to worry.
Following post production, we then provide a monthly report with all the unobtrusive data we collect via your clickable hotspots.
Bespoke in every way. Unlimited options, length and links to your website. This package is perfect for trailers, interactive television advertising, tutorials, training and everything that has video attached.
Filmed with the senior team.
Export different formats to stylise it for mobile devices.
Live data insights included as we map the ads performance in real time.
No matter what package you choose, you can be sure that we shoot all our content on the industry best cinematic RED cameras. We shoot in RAW 6-8K to make sure your quality is never compromised. We custom colour your footage, music, buttons and branding to suit your needs.
- We chat through the needs for your video content.
- We come up with a creative proposal and the areas that you want your customers to interact with.
- We plan the pre, shoot the principle and edit in post.
- We deliver you with a simple embed code for your interactive content.
- We send you monthly insight reports you can better understand your consumers.
How We Work With You