INTERFLIX Is One Of The First Solely Interactive Production House In The UK.
We strive to produce more meaningful and engaging content using interactivity.
We give audience choice.
We provide brands something unique.
We collect unobtrusive insight.
We deliver interactivity.
From concept to completion, brand and original content, we have you covered.
We will work hand in hand with AMV BBDO to help their brands elevate digital film content to the
next evolution using interactivity. We have the knowledge and experience to work across traditional channels and within the VR sector.
BEAT THE SKIP AND SCROLL GENERATION
Our mission is to disrupt the skip generation. We want to enable your brands to engage with their customers like never before. We believe brands can get more from their advertising spend by creating media that captivates users, that stimulates their thinking and empowers brand interaction. We believe that the attention economy will be won with interactivity.
THE ATTENTION ECONOMY
Users spend hours scrolling through feeds and skipping through adverts
Online advertising effectiveness is dependent on its ability to stop the scroll and beat the skip
Brands are not only competing with others in the market, but competing for attention - this is the Attention Economy
How do you keep users engaged with your adverts,
if they are so used to scrolling and skipping?
You empower them. You give them the power to choose.
You enable choice through interactivity.
TrailBlazing Brands Using Interactive Advertising
These are just some of the innovative brands leading the way in interactivity. This shows just how seriously brands need to move to interactive advertising or risk losing relevance in today’s attention economy.
We know this is a journey all brands need to take.
The truth is in the numbers.
Video Completion Rate
Brand Recall Rate
Products Added To Cart
Higher Click Through
Greater sales intent
Replay-ability Rate for content
When asked, 88% of Marketers said they would use interactive content to increase spend from existing customers, but also win new business.
The Time Is Now
The time to stop wasting customers time with un-engaging media is right now.
Now is the time for brands to win in the attention economy.
The time is now for brands to seize the initiative and get more from their advertising.
We’re here to help AMV BBDO make it happen.
Working with AMV BBDO
We know we can’t do this alone.
We need to work with brands and agencies who understand the power of data, the value of information beyond the vanity metrics and the importance of actionable first person insights.
This is why we collect user data unobtrusively to enable agencies and brands to stay ahead.
Don't Just Take Our Word For Tt.
There is a whole host of articles telling advertisers why this type of content is the way forward for their brands. We have attached a few below for you to check out, including Shopify's 2022 'The Future of E-Commerce' report, stating interactive advertising is the future.
Download our Agency Whitepaper
HOW WE WORK WITH YOU
Short form interactive videos, perfect for monthly output.
We shoot these in our studio/ edit your clients footage on a two month rotation. We can provide these with quick turn around times for pressing deadlines and are prefect for refreshing social content and displaying new products monthly. We can include multiple products, information and 'add to basket' links seamlessly.
Instant was designed to give brands constant refreshing content for product launches, promotions, sales and research and development. This is a great way to gain insight on consumer preferences for larger campaign concepts.
We also create custom social teasers for your clients to embed onto their channel.
Your client already have compelling footage you wish to make more engaging?
We will take your clients content and overlay our interactivity. We will help advise on what's required to make an interactive video stand out, as overlaying original content can work against the interactive experience.
We deal with all the interactivity, servers and software maintenance for you. This service includes the live data capture reports.
CONCEPT + INTERACTIVE CONSULTANCY
So you already have a team ready to shoot but they need guidance on how to shoot for interactive.
With our concept consultancy we work with your film team to create detailed concepts and shot lists that we will need to craft the best interactive experience.
Filming for interactive is different to filming standard content. We have done so many of these shoots, that's why we are one of the best.
Your team then sends us the RAW footage and we take it into post from there. This service includes the live data capture reports.
Take your clients digital videos to the next level with an interactive advert. Providing multiple paths and product options, we help harness all the benefits of interactive content.
We work with you from concept to completion.
We are a full, in-house service from initial brief to post production. We take care of it all.
Our filmic service is great for flagship content for quarterly campaigns (Christmas, Black Friday, new launches). This service is handled by us so you don't need to worry.
Following post production, we then provide a monthly report with all the unobtrusive data we collect via clickable hotspots.
- We chat through the needs for your clients video content.
- We come up with a creative proposal and the areas that you want your customers to interact with.
- We plan the pre, shoot the principle and edit in post.
- We deliver you with a simple embed code for your interactive content.
- We send your clients monthly insight reports they can better understand your consumers.
How We Work With You